Start, Grow,
and Thrive
DRJ Consulting helps aspiring entrepreneurs launch and scale successful senior care businesses, from licensing to compliance, training programs, and grant funding strategies.
Rooted in Experience. Built to Serve.

Founded by Dyna R. Jones, a passionate senior care advocate with over 20 years of entrepreneurial experience, DRJ Consulting was born from a mission to empower others to make a lasting impact in the senior care industry.
Dyna’s journey began as a private caregiver. She later owned and operated two licensed Residential Care Facilities for the Elderly (RCFEs), built a thriving non-medical in-home care agency, First Promise Care Services, and launched Heart to Serve Institute, a training school for Certified Nursing Assistants (CNAs) and Home Health Aides (HHAs).
Her calling to serve didn’t stop there. As the founder of Bliss Care Foundation, a nonprofit organization, Dyna also helps underserved and low-income seniors by providing free caregiving services and connecting them to vital resources for a better quality of life.
Today, through DRJ Consulting, she equips start-up entrepreneurs with the tools, systems, and confidence to step into the senior care space, fully prepared and deeply inspired.
Dyna is also committed to collaboration and believes in the power of collective expertise. Through DRJ Consulting, she partners with other experienced consultants and business leaders across various specialties to offer clients well-rounded, strategic support in launching and growing successful enterprises.
Services
What We Do
At DRJ Consulting, we help turn your vision into a licensed, compliant, and thriving senior care business. We also proudly support mission-driven entrepreneurs in other industries who are seeking mentorship, strategic guidance, and connections to specialized resources.

Compliance Review & Operations Audit
- Business documentation review
- State compliance readiness checklists
- Policy and procedure updates

Grant Writing & Funding Strategy
- Grant prospect research
- Proposal writing and submission
- Nonprofit consulting for community programs

Licensing Support
- Residential Care Facility for the Elderly (RCFE) license applications
- Non-Medical In-Home Care licensing (HCO)
- Healthcare Training School setup (CNA, HHA, and Caregiver Training Programs)

Training Program Launch Support
- CNA and HHA curriculum development
- Caregiving training program design to support RCFE operators and HCO licensees in meeting state compliance requirements and to help families confidently care for their loved ones at home
- BPPE/CDPH alignment
- Program structure and faculty on-boarding

Business Mentorship & Start-Up Coaching for Senior Care Entrepreneurs
- One-on-one business mentorship and strategy sessions
- Business structure consultation
- Branding, systems setup, and operations
- Startup coaching and resource referrals for entrepreneurs launching businesses beyond the senior care sector
Social Impact
Bliss Care Foundation: Care with Compassion

Founded by Dyna R. Jones, Bliss Care Foundation is a 501(c)(3) nonprofit that provides free non-medical caregiving services to low-income seniors living in mobile home parks and subsidized housing.
Through a network of volunteers and care professionals, Bliss offers support with errands, light housekeeping, companionship, and transportation, while also connecting seniors to essential community resources that improve their quality of life.
Bliss Care Foundation’s tagline, “Joyfully joining hearts to serve the underserved seniors,” reflects our unwavering commitment to bring dignity, companionship, and support to our aging neighbors.
DRJ Consulting proudly supports nonprofit founders who share a heart for service and want to start their own mission-driven program
Our Founder

Meet Dyna R. Jones
Dyna R. Jones is a Filipino-American entrepreneur, caregiver, and senior care advocate who migrated to the U.S. in 1999. Her journey began with humble roots as a private caregiver in a mobile home park in Lakeside, California. Through hard work, compassion, and faith, she went on to operate two licensed care homes, a state-licensed caregiving agency, and a vocational training institute.
Dyna is the Founder and CEO of:
- First Promise Care Services (Non-Medical In-Home Care)
- Heart to Serve Institute (CNA, HHA, and Caregiving Training School)
- Bliss Care Foundation (Nonprofit Senior Support Services)
- DRJ Consulting (Business Coaching & Compliance Services)
She is a Certified Residential Care Facility Administrator, Certified Grant Writer, and trusted mentor to dozens of entrepreneurs across San Diego County. Through DRJ Consulting, she continues to pay forward the wisdom, tools, and faith that shaped her story, helping others build sustainable businesses that serve with heart.
Our Founder
Meet Dyna R. Jones

Dyna R. Jones is a Filipino-American entrepreneur, caregiver, and senior care advocate who migrated to the U.S. in 1999. Her journey began with humble roots as a private caregiver in a mobile home park in Lakeside, California. Through hard work, compassion, and faith, she went on to operate two licensed care homes, a state-licensed caregiving agency, and a vocational training institute.
Dyna is the Founder and CEO of:
- First Promise Care Services (Non-Medical In-Home Care)
- Heart to Serve Institute (CNA, HHA, and Caregiving Training School)
- Bliss Care Foundation (Nonprofit Senior Support Services)
- DRJ Consulting (Business Coaching & Compliance Services)
She is a Certified Residential Care Facility Administrator, Certified Grant Writer, and trusted mentor to dozens of entrepreneurs across San Diego County. Through DRJ Consulting, she continues to pay forward the wisdom, tools, and faith that shaped her story, helping others build sustainable businesses that serve with heart.